A24 has become the most popular studio among millennials and Gen Z for one reason: originality. They produce "weird" movies that become water-cooler sensations.

Every popular studio is currently mining Intellectual Property (IP). Pre-existing fanbases guarantee a floor for box office returns.

These companies operate with high budgets and global reach, often rivaling the traditional majors in content volume and prestige.

: Known for its "fortress" of sub-brands, including Marvel Studios , Lucasfilm (Star Wars), Pixar , and Walt Disney Animation . It also includes 20th Century Studios and Searchlight Pictures [15, 27].