If you don’t know a word, just point or show me. Nod for “yes.” Shake for “no.” I understand. You are helping us.

An effective Campaign English program leverages audio in several key ways:

Adopting requires three investments.

For law enforcement, a "campaign" might be a DUI checkpoint initiative, a human trafficking sting, or a community policing drive. The English taught in these scenarios is not abstract. It includes:

Most law enforcement language programs rely on written multiple-choice exams. An officer can get 100% on a written test about Miranda rights but still pronounce “You have the right to remain silent” as “You have da right to remain silent” (dropping the definite article “the,” a common error for speakers of Slavic or Asian languages).